The Mnet Asian Music Awards (hereafter MAMA) has finally divulged information on this year's ceremony!
Korea is going to hold the MAMA in "untact" mode. In other words, due to COVID restrictions, the event will be held virtually and will be an online event.
A representative of CJ ENM commented, "Asia's greatest music awards show, MAMA has always advanced with innovative attempts. We also think of this year's untact ceremony as a new opportunity. Based on the technical skills and know-how that we have built up over time, we will prepare the greatest performances so [MAMA] can shine as the greatest global music festival true to its name."
MAMA 2020 is all set to be held on December 6th so clear your calendars for the biggest night in K-Pop!
The Mnet Asian Music Awards (abbreviated as MAMA) is a major South Korean music awards ceremony presented annually by entertainment company CJ E&M. The majority of prizes are awarded to K-pop artists. However, some prizes are awarded to other Asian artists. The awards ceremony was first held in Seoul in 1999 and aired on Mnet. MAMA has been held outside of South Korea between 2010 and 2017 and now airs internationally.
The event was launched in 1999 as a music video awards ceremony, modeled after the MTV Video Music Awards, called the Mnet Music Video Festival.[1][8] By the mid-2000s, the awards ceremony had attracted some international interest due to the spread of Hallyu, and it aired in China and Japan in 2008.
In 2009, the event was renamed the Mnet Asian Music Awards (MAMA) to reflect its expansion outside South Korea.[10] In 2010, MAMA was held in Macau, marking the first time it was held outside South Korea. The following year, in 2011, MAMA was held in Singapore and was then held in Hong Kong from 2012 to 2017. In 2017, the awards ceremony was expanded to four nights, and parts of the event were held in Vietnam and Japan, and Hong Kong.
In 2018, MAMA had three parts held in three countries; South Korea hosted the MAMA for the first time in nine years, and Japan and Hong Kong.
