EXO Kai has been named as one of the "10 Biggest Style Icons of 2021" by Glamour Magazine.
Keep on reading to know what the magazine has to say about Kai.
EXO Kai Considered One of the Biggest Style Icons of 2021 by Glamour Magazine
On Dec. 16 local time, Glamour (one of the most famous British fashion magazines) issued their "10 Biggest Style Icons of 2021" list which ranks the celebrities whose personal wardrobes led significant spikes online when it comes to searches, sales, news coverage and social media mentions over the last 12 months.
Following its release, the British fashion magazine is attracting attention as one Korean artist was named on the list together with top Western stars like Harry Styles and Zendaya - and this Korean singer is neither BIGBANG G-Dragon nor BLACKPINK Jennie, who are the most renowned fashionistas in the K-pop industry.
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The only Korean celebrity on Glamour's "10 Biggest Style Icons of 2021" list is none other than EXO Kai, who has also solidified his name as a top fashionista. This EXO member is the global ambassador for the Italian luxury brand Gucci.
The British fashion magazine placed the "Peaches" singer at No. 5 and noted in their excerpt that Kai went solo in 2020 and "quickly landed a collaboration with Gucci." They also mentioned the K-pop idol being the first Korean celebrity to work with the Italian fashion house on its collection.
READ MORE: EXO Kai and Red Velvet Wendy Reveal Why They're Still Awkward With Each Other Despite Being Labelmates
Glamour then shared the big impact of EXO Kai on the sales and searches of Gucci products ever since his collection with them was released. The magazine said that when their collaboration was dropped in April, the collection sold out almost immediately and online searches for Gucci rose by 264%.
One of the instances, when Kai and Gucci's collection were sold out, was this past March when they issued their Epilogue Collection (which includes bear-themed items) called "KAI." As many fans know, the EXO member is very fond of bears.
On the day of its launch on March 5, the collection items were completely sold out, including the blue-knitted sweater that Kai wore at the pre-launch event at Cociety held on March 4. Not only were the items sold out in South Korea but in Japan, Thailand and Singapore as well.
EXO Kai's Makes First Solo Comeback with "Peaches"
In other news, EXO member Kai made his first return to the music scene as a soloist with his second solo mini-album "Peaches" on Nov. 30. The album was dropped exactly a year after he made his solo debut in November 2020. The new record features six songs including the title track, also called "Peaches."
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In the first week of its release, EXO Kai's "Peaches" sold a total of 154,310 copies, over 109,000 copies of which were sold on the first day alone.
For the week ending on Dec. 11, the title song "Peaches" debuted at No. 8 on Billboard's Hot Trending Songs chart and entered at No. 13 on the World Digital Song Sales chart.
Watch EXO Kai's "Peaches" music video here!
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Written by Mhaliya Scott
