Male Idols Who Broke Gender Stereotypes & Became Faces/Models of Beauty Brands [Updated 2023]

From SHINee Key to ASTRO Cha Eun Woo, these K-pop male idols broke the gender stereotypes and proved that makeup and skincare are also for men!

Rowoon, along with SNSD YoonA, was picked as Estée Lauder's Korean ambassador for his chic, soft yet masculine charm, perfect to represent the women's beauty brand.

For more K-Pop news and lists, keep your tabs open here at KpopStarz.

KpopStarz owns this article.
Written by Eunice Dawson.

Tags
SHINee
EXO
ASTRO
Seventeen
NCT 127
SF9
Hwang Min-hyun
Minhyun

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