In an online community, the supposed reason BLACKPINK Jennie was replaced by Han So Hee as a Chum Churum model drew attention. In response, BLINKs defended the idol. What happened?

BLACKPINK Jennie Allegedly 'Fired' As Chum Churum Model Due To Sales Decline

Lastly, BLINKs called out the author of the post for causing the misinformation and criticized them for trying to set up the idol. Fans explained that rather than replacing Han So Hee, Jennie moved to Soonhari Soju which is under Chum Churum, focused on a more global-scale market.

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Written by Eunice Dawson.