In a recent episode of Suchwita, the accomplished veteran singer Uhm Jung Hwa surprised BTS's Suga with intriguing revelations about the bygone era of K-Pop.

Uhm Jung Hwa, who has been riding high on a wave of successes, including starring in the popular Netflix K-Drama Doctor Cha and participating in the tvN reality show Dancing Queens On The Road alongside K-Pop.

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During the episode, the conversation between Uhm Jung Hwa and Suga delved into the evolution of K-Pop promotional cycles.

Suga, intrigued by the stark contrast between the past and present, brought up the surprising revelation that K-Pop's first-generation artists used to have promotional cycles lasting an astonishing six months.

In contrast, contemporary K-Pop artists typically wrap up their promotional activities within three to four weeks.

Uhm Jung Hwa affirmed the authenticity of Suga's information and went on to illustrate the arduous yet fascinating nature of the prolonged promotional cycles.

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She cited her hit song "Poison," which maintained its number one position on charts for an impressive three months.The seasoned singer reminisced about the practice of immediately releasing a new single after completing promotions for a title track, perpetuating a continuous cycle of music releases.

 "90s K-Pop idols promoted out of town, all of the artists would get together after the show to hang out, eat, drink and socialize"

This revelation left Suga, a member of the globally acclaimed BTS, taken aback. He disclosed that BTS, during their early years, didn't have many opportunities to befriend fellow artists, forming close bonds primarily with those who debuted around the same time, albeit seven or eight years later.

The conversation took an amusing turn as Suchwita's editors playfully dubbed this era as "K-Pop's wild era, where only the strongest survived."

The stark differences between the experiences of first-generation idols and those of the current generation continue to fascinate viewers, highlighting the evolving landscape of the K-Pop industry over the years.

Uhm Jung Hwa's candid revelations provided a rare glimpse into the behind-the-scenes dynamics of a bygone era, sparking nostalgia and contemplation about the transformative journey of K-Pop.

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KpopStarz own this article.
Cassidy Jones wrote this.