ENHYPEN's recent tour profits have ignited a wave of anger among fans, directed at their managing company, BELIFT LAB. According to a Billboard report, ENHYPEN ranked at number 34 in the top tours, generating an impressive $35.5 million USD from 18 shows with nearly 200,000 attendees.
These figures, recently corroborated by KBS News, highlight the group's substantial earnings from their concerts. The KBS report detailed that ENHYPEN's concert sales reached ₩49.0 billion KRW (approximately $35.7 million USD), aligning closely with Billboard's findings.
However, when a Korean netizen shared these figures on social media, it sparked widespread dissatisfaction among fans. The frustration centers around BELIFT LAB's apparent lack of reinvestment into the group despite their lucrative tour earnings.
#ENHYPEN ranked 34th in the Top Tours Midyear Recap 2024, according to Billboard Boxscore.
— loís 🗝️🌼 (@yangwonnhi) May 31, 2024
Gross: $35.5M
Attendance: 198,000
Shows: 18
🔗: https://t.co/wwR6OMgA2M@ENHYPEN @ENHYPEN_members pic.twitter.com/3foARXKrLq
Fans have voiced concerns over the perceived "low budget" production quality of the group's projects. Many pointed to the "Sweet Venom" music video used in the KBS report as an example, criticizing its production value.
Additionally, fans expressed discontent over ENHYPEN's grueling schedule, which they feel is not matched by adequate rewards or improvements from the company.
콘서트 매출 490억이요..? pic.twitter.com/D5qbmVUDfl
— 폴킨 (@jjongjjongjjoa) June 3, 2024
One fan summed up the sentiment: "Drag that company through the mud... They earn millions but give back nothing to the group."
not the news reporting that enha generated 49B won while showing this low budget mv pls drag that company through the mud https://t.co/IH58WZtHWs
— xo, kira (@heeseungism) June 3, 2024
Enhypen are one of the highest selling groups with biggest tours and highest streams for 4th gen, while also the cheapest and lowest budgets for their MVs and the worst promotions in Korea .... I hate belift so much https://t.co/5IFXjrwFau
— zaya (fan account) (@bbyghoon) June 3, 2024
made 49 billion won with concert sales and they’re not going all out with enha’s cbs….. belift holding them back idc! https://t.co/kV0p5lfRrf
— Cess🪽☘︎ (@NewHypen) June 3, 2024
belift constantly overworking enha and sending them on endless tours to use that money for??? https://t.co/5axhH0G3Wh
— 🫧ِ (@enhabitz) June 3, 2024
Recently, ENHYPEN has earned the "double million seller" title with the release of their mini-album "MANIFESTO: DAY 1." The album sold 768,603 copies on its first day and surpassed one million sales within two days, making it their first album to achieve this milestone in its first week.
This achievement, combined with their previous album "DIMENSION: DILEMMA," which also sold over a million copies, makes ENHYPEN the first fourth-generation K-pop group to have two albums sell over a million copies on the Hanteo Chart.
Additionally, "MANIFESTO: DAY 1" reached the top of iTunes charts in at least 17 countries. ENHYPEN's rapid success, just a year and a half after their debut, underscores their significant impact in the K-pop industry.
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Written by Cassidy Jones.
