After Kim Kardashian and Kanye West try to keep photos of baby North West hidden, Kris Jenner promised to show one to Matt Lauer on the "Today Show."

Kanye and Matt Lauer have had beef since 2010 when the renowned anchor held an interview with the rapper that went left field when a clip was shown of former President Gerorge W. Bush sadden over Yeezy calling him a racist because of the aftermath of Hurricane Katrina.

Thus, when Kim's mom revealed a picture of her granddaughter to Lauer supposedly it caused Kanye to open up the gates of hell.

According to a source of Radar Online the "Yeezus" artist became "absolutely apoplectic with anger because he hates Matt."

“Kanye he felt extremely disrespected and insulted by Matt and the direction the interview took in 2010," said the source. "He was outraged and disgusted that Kris showed Matt a picture of Nori [North West]."

Allegedly the "Black Skinheads" rapper is giving his soon to be mother-in-law the silent treatment.

To top it off, Kris might be using North West and her parents to promote the launch of her new talk show.

“You’ve got a tool at your disposal and I want to know right now if you are going to use it," said Matt in the interview with Kris. "Are there plans in the first week of this show to reveal either photos of the new granddaughter North or perhaps a walk on from Kim, Kanye and North?”

“Well while that’s ambitious, that would be fun,” she told Lauer. “I think you’re just going to have to wait and see and tune in because I’m not sure exactly what’ s going to happen.”

The source said when the interview was done Kim called her mother to tell her to stop showing pictures of North West.

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