K-Pop Draws Most Foreign Tourists to Korea

K-Pop wave is the top reason for foreign tourist wants to visit Korea.

Korea Tourism Organization in Paris conducted an online survey through VisitKorea website set up to promote Korean tourism asked 3,775 hallyu fans living in France it revealed more than 9 out of 10 hallyu fans wished to visit Korea the home of K-Pop.

In particular 75.8% of total participants stated they will travel to Korea for sure proving how K-Pop is greatly influencing the tourism to Korea.

The participants also expressed their wish to not only visit Korea for general sightseeing but wished to purchase K-Pop related travel products, and also significant number of fans already showed they have traveled to Korea. Out of them 81.1% expressed ‘very satisfied’ for their trip to Korea and 13.6% ‘satisfied.’

K-Pop also influenced the precept of Korea. From the participants 72.1% answered ‘’Learned about Korea for the first time through K-Pop.’ Also ‘Came to take interest in Korean culture,’ ‘Came to consider staying Korea for a long period,’ ‘Came to start learning Korean,’ each 66.3%, 62.5%, 41.2% high response respectively.

Majority of the survey participants that like K-Pop have been confirmed to expand area of interest in Korean language, Korean food, and drama. Just like this K-Pop is indicating that K-Pop is no longer considered to be a mere ‘boom’ but rather spreading out as part of Korean culture.

Also when France hallyu fans were asked about favorite boy or girl group Big Bang ranked first in boy group with 49.9% while 2NE1 grabbed first in girl group with 64.8%.