"Girls' Generation", one of the hottest girl groups in Korea, is said to have a new album underway in time for its 10th anniversary in the industry.
Reports suggest that "Girls' Generation" is planning to release a new album this summer. It is very possible that this will be released sometime between July and August.
It would perfectly make sense for the girl group to release their new album during this time as this will mark their 10th anniversary in the K-pop industry. According to Soompi, the members of the girl group are already doing the very best of what they can to promote the upcoming album.
As of now, the solo debuts and acting breaks are enough evidence that they are increasing their exposure to attract more fans just in time for the release of their album. The album will also serve as the girl group's comeback after 2 years since "Lion Heart" went out in 2015.
The girl group also needs to double their efforts in releasing a new album, because if not, then it is very possible that their popularity would dwindle, thus damaging their reputation and overall popularity. They need to grab this opportunity for them to make the most out of their careers, especially now that they are in their prime.
According to All K-pop, SM Entertainment, the agency of "Girls' Generation", says that there is still no official confirmation that an album is indeed underway. However, with all of the evidence and proof all around us, the likelihood of a new album is very high.
With all of these being said, "Girls' Generation" would surely and in no doubt, once again conquer the K-pop industry and worldwide stage all for themselves. With their charm and beauty, there's no denying that they will reach greater heights.