The Power of K-Pop at the Prudential Center

Born and raised on the east coast, I grauduated from college in 2015 the same year the then west coast-based "All Things Hallyu" event called KCON officially expanded eastward.

It just so happens the same venue that holds my university's commencements became, and still is, the same venue where the biggest K-pop event of the U.S. continues to be held. Prudential Center.

Just last year Billboard named the New Jersey venue "The East Coast Home of K-Pop." Considering the roster of Korean artists that have held concerts at the "Pru" - including the attendance from fans and concertgoers, it is more than safe to say the Prudential Center is the epicenter of all things Hallyu on the east.

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KCON
Prudential Center

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