YG Entertainment Launches 'New Boy Group Debut Project'

YG Entertainment, home to BLACKPINK, BIGBANG, iKON, and more, will be forming a new boy group soon!

On April 12, YG Entertainment has revealed through its official social media accounts that they are looking for applicants who will debut as members of their new boy group.

Founded in February 1996 by Yang Hyun-suk, YG Entertainment is currently home to five K-pop boy groups, namely BIGBANG, Sechs Kies, WINNER, iKON, and TREASURE. The company's latest male group to debut is TREASURE, whose first release is on Aug. 7 last year.

YG Entertainment Announces Plan to Debut a New Boy Group

On April 12, YG Entertainment shared two images that are titled "2021 YG NEW BOY GROUP Audition at Home - New Boy Group Debut Project."

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Based on the photos, the application period starts today, April 12, and ends on May 23. The video audition period, on the other hand, will begin on April 19 and concludes on May 30.

In addition to that, males from different countries around the world who are born from 2002 to 2010 are qualified to apply. However, it is only limited to those who are not signed with any agency. Applicants can choose the field they are most confident in, such as vocals, rap, dance, visual, and talent, to demonstrate their skills.

Because of the current health crisis, YG Entertainment will be holding the auditions via video call. The company has provided a google form link where applicants will provide the necessary information. After sending the form to YGE, audition dates will be sent via email.

The "audition at home" will then be conducted through the non-face-to-face multi-platform ZOOM, where applicants will meet YG Entertainment's casting manager. Final passers will be given the chance to debut in YG Entertainment's new boy group.

READ MORE: G-Dragon Gives Hints About the Progress of BIGBANG Album in an Interview With DAZED Korea

Talented people with unlimited potential are expected to participate in the audition launched by YG Entertainment, which is leading the innovation of the music industry and creating new trends with their exceptional artists.

YG Entertainment's Successful K-pop Boy Groups

YG Entertainment, which is included in the "Big 4" agencies in K-pop, is known for its successful idol groups that have been setting K-pop craze all over the world. One example of this is BIGBANG, who released several songs that eventually became hits. These include "BANG BANG BANG," "FANTASTIC BABY," "LOSER," "Bad Boy," and more. BIGBANG, in fact, is considered the "Kings of K-pop."

iKON is another well-known YG artist and one of their hits is their 2018 song "Love Scenario." This single was not only well-received by teenagers but also students from kindergartens and elementary schools because of its easy-to-follow lyrics and melodies.

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Not to mention, "Love Scenario" was hailed the "Song of the Year" at the Golden Disc Awards and Melon Music Awards in 2018. The track was even included in numerous lists of best 2018 songs published by magazines, newspapers, and more.

Apart from iKON, WINNER also had numerous hit songs, including "REALLY REALLY," which entered music charts in South Korea and overseas. It even exceeded 2.5 million downloads on the Gaon Chart.

Other than that, Sechs Kies is considered one of the first successful boy groups in K-pop and one of the pioneers of idol fandom culture. Meanwhile, TREASURE may still be a rookie group, but they are gaining more and more popularity not only in South Korea but also worldwide.

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Written by Mhaliya Scott