BLACKPINK continues to make history! On Friday, April 23, the YG Entertainment-formed group made another major feat after the official music video of "As If It's Your Last" hit the 1 billion views mark on YouTube. It is the fourth song from the said all-female band to ever achieve such a milestone after "Kill This Love," "BOOMBAYAH" and "DDU-DU DDU-DU."
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BLACKPINK Earns Its Fourth 1 Billion Views on YouTube
The "As If It's Your Last" music video is the latest clip of BLACKPINK to reach 1 billion views on YouTube. The said track was released on June 22, 2017, which means that it took a total of three years, 10 months and one day before the video made this whopping record.
The latest feat of BLACKPINK made them the only K-pop artist with four music videos to break the 1 billion views mark. Not only that because the biggest female band in the world also tied with Coldplay as the group with the greatest number of music videos to reach 1 billion views on the popular video-sharing platform.
BLACKPINK is also the only K-pop act with a total of four music videos to surpass 1 billion views on YouTube, beating other popular South Korean artists such as BTS with three on record and PSY with two. The group also beat FIFTH HARMONY with only two music videos to achieve 1 billion views.
Aside from hitting 1 billion views, the official music video of "As If It's Your Last" also garnered a total of 9.7 million likes and more than 1.6 million comments as of this writing. Of course, these statistics are expected to increase in the coming days as BLINKs continue to stream the popular video.
Should the clip surpass the 10 million likes record, BLACKPINK would, again, be joining PSY, BTS member Suga and Jennie Kim to the list of K-pop artists who amassed 10 million likes on YouTube. Rosé is also 2 million likes away from joining the exclusive 10-million-likes club.
BLINKs have also started their campaign to help BLACKPINK's "How You Like That" music video reach the 1 billion views milestone and make it the group's fifth clip to ever achieve such as feat. As of press time, the said video has more than 839 million views already, with 19 million likes and 4.2 million comments.
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BLACKPINK Amasses More Than 5 Billion Streams on Spotify
Meanwhile, BLACKPINK is also breaking records on Spotify aside from YouTube. As of this writing, the all-girl group has already generated a total of 5,024,203,211 streams on the famous online music streaming site.
In 2021 alone, BLACKPINK got more than 713 million streams. Among the most listened to tracks of the band in the said platform are "Kill This Love," "Sour Candy," "How You Like That," "Ice Cream" and "Lovesick Girls."
It was revealed that, as of April 21, BLACKPINK is over 884 million streams away from becoming the most streamed female group on Spotify. The K-pop group, however, maintained their dominance on the most followed girl groups list with over 21 million followers. Fifth Harmony followed in second place with 12. 5 million followers while Little Mix, TWICE and Red Velvet rounded up the top 5 with 8.9 million, 8.6 million and 5.1 million followers, respectively.
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Written by Nica Vaughn