Brave Girls' latest track, "Chi Mat Ba Ram," is finally out! Though it is gaining hot responses, some showed sour reactions due to its lyrics.
On June 17, Brave Girls, who are running for the modifier "Summer Queen," dropped their latest track, "Chi Mat Ba Ram." As soon as it was released, it immediately skyrockets in domestic music charts, including MelOn, Genie, Bugs, Flo, and more. However, some raised their concerns over its lyrics, dividing the opinions of the netizens.
Brave Girls' new song "Chi Mat Ba Ram" is a negative slang phrase? "Divided Opinion to its English Lyrics Interpretation
Brave Girls' new song "Chi Mat Ba Ram" is in full swing among netizens due to English lyrics reminiscent of abusive language. On the Korean community site, Theqoo, some internet users posted their own interpretations of the lyrics, raising opinions.
The controversial lyrics of the song is the part sung by Yujeong, saying, "내숭 따위는 Get nah Joy Babe." Reading the lyrics as it is, it sounds like, "Give me joy." But listening to the song quickly, it sounds like, "내숭 따위는 개나줘 (give me a dog.)" What caused the ruckus is the Korean word for dog is also slang for "b*tch."
In particular, "Get nat Joy" does not have much meaning in English, and the previous lyrics do not have much flow, so netizens interpret it as an English lyric that translates "Give me a dog (b*tch)."
As a response, some netizens commented, "If it were my idol, I would hate to listen to that part." and "I couldn't hear it because the song was so good, but I was wondering what they were talking about. Give me a dog, hahahaha"
Other internet users also conveyed their reactions, saying, "Oh, I'm curious about this." and "I think it's a harsher word of dog." International fans; however, defended the quartet, and explained that "Get nah Joy," maybe an English slang for, "Get no joy."
Also Read: Brave Girls’ Comeback Teasers Gain Criticism for Poor Quality
Brave Girls Broke their Own Record with "Chi Mat Ba Ram"
Despite its controversial lyrics that didn't sit well with some netizens, Brave Girls, who have become the next summer queen since their reverse run, are showing a remarkable rise.
On June 18, the K-pop fandom app, Blip, announced the enormous increase in their YouTube views for "Chi Mat Ba Ram." "The number of views on Brave Girls' music video increased by 831,000 views for an hour from 9 a.m. on the 18th. This is an average of 13,856 viewers per minute."
Furthermore, they broke their recent record after gaining 5 million views for "Chi Mat Ba Ram" in just 17 hours. This is about 365.3 times faster than their previous release, "We Ride," which took 258 days before reaching this milestone."
The influx of foreign fans, as well as domestic supporters, seems to have played a major role in this frightening growth. According to K-pop Radar, Brave Girls' Twitter mentions, which were only about 4,300 in January this year, rose sharply to 94,000 in March after their viral YouTube video for "Rollin" was uploaded.
The United States, Thailand, Brazil, the Philippines, and Indonesia were selected as the top five countries, followed by Germany, the United Kingdom, France, Malaysia, and India.
Blip said, "As overseas inflow is also increasing based on solid domestic fandom, Brave Girls' sharp rise will continue."
Read More: Brave Girls Becomes the First K-pop Girl Group to Top the MelOn Monthly Chart More Than Twice
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Written by Eunice Dawson