On March 26 KST, the Korean Business Research Institute announced the brand reputation rankings for singers for the month of March this year. From BTS to IU, read to know the full list of the most popular singers for this month!
BTS is the No. 1 Most Popular Singer in March 2022
Rising to the top for this month's brand reputation index for singers is Grammy-nominated boy group, BTS!
BTS
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According to the Korean Business Research Institute, the "Butter" hitmakers had garnered a total brand reputation index of 9,536,463 for the month of March. Additionally, they amassed a participation index of 1,812,642, a media index of 2,646,560, a communication index of 2,756,496, and a community index of 2,320,764.
Compared to the seven-piece boy group's brand reputation index of 6,284,744 just last month, BTS saw an increase of a 51.74 percent for March.
IU, Lim Young Woong, Jay Park, and Lee Chan Won are in the Top 5 Most Popular Singers in March 2022
Following behind BTS as the second most popular singer for March is the Nation's Sweetheart, IU!
IU
For this month, IU rose two places after garnering a total brand reputation index of 7,196,000. IU has a participation index of 1,060,792, a media index of 1,874,688, a communication index of 2,121,895, and a community index of 2,138,624.
Back in February, IU had a brand reputation index of 5,500,756, which means she saw an increase of 30.82 percent this month.
Coming in at third place is popular trot singer Lim Young Woong!
Lim Young Woong
For March, Lim Young Woong continues to show is popularity after garnering a brand reputation index of 6,975,033. He has a participation index of 2,054,859, a media index of 2,522,122, a communication index of 1,242,074, and a community index of 1,155,978.
This month, Lim Young Woong saw an increase of 7.22 percent compared to his index of 6,505,409 in February.
Making it within the top ranks as the fourth most popular singer is former AOMG and H1GHR Music CEO, Jay Park!
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Jay Park
According to the Korean Business Research Institute, the "GANADARA" rapper had garnered a total brand reputation index of 5,018,356 for this month, with a participation index of 649,325, a media index of 1,544,384, a communication index of 1,009,679, and a community index of 1,814,968.
This marks Jay Park's first time entering the brand reputation rankings for singers.
Lastly, making it in the top five is Lee Chan Won.
Lee Chan Won
Lee Chan Won's brand reputation index for this month is 4,592,393. He has a participation index of 1,575,878, a media index of 1,084,591, a communication index of 975,997, and a community index of 955,927.
Compared to his brand reputation index of 4,083,709 in February, he saw an increase of 12.46 percent this month.
Top 30 Most Popular Singers for March 2022:
1. BTS
2. IU
3. Lim Young Woong
4. Jay Park
5. Lee Chan Won
6. Girls' Generation Taeyeon
7. Kang Daniel
8. (G)I-DLE
9. Lee Solomon
10. Young Tak
11. Red Velvet
12. BLACKPINK
13. Lee Seung Yoon
14. Jeong Dong Won
15. Lee Mujin
16. STAYC
17. SEVENTEEN
18. Lee Seung Gi
19. TWICE
20. Jang Min Ho
21. HIGHLIGHT
22. Oh My Girl
23. aespa
24. Park Chang Geun
25. Lim Chang Jung
26. Apink Eunji
27. Red Velvet Joy
28. Song Ga In
29. Brave Girls
30. IVE
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Written by Robyn Joan
