On April 10, the Korean Business Research Institute announced the brand reputation rankings for girl groups for the month of April this year. From (G)I-DLE to BLACKPINK, read to know the full list of the most popular girl groups for April 2022!
(G)I-DLE is the No. 1 Most Popular Girl Group in April 2022
Rising several spots to the top this month, "TOMBOY" singers (G)I-DLE landed at the top of the brand reputation rankings for girl groups this month.
According to the Korean Business Research Institute, the now five-member girl group had garnered a total brand reputation index of 4,664,162, with a participation index of 286,688, a media index of 977,145, a communication index of 1,450,647, and a community index of 1,949,682.
(G)I-DLE
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(G)I-DLE's brand reputation index for this month saw an increase of a whopping 1,029.79 percent following their "I Never Die" comeback, compared to their index of 412,834 back in February.
When it comes to (G)I-DLE's related terms, the group's highest-ranking are "powerful," "participate," and "cheer on," while their highest-ranking phrases for keyword analysis include "TOMBOY," "Billboard," and "I NEVER DIE."
As for the Cube Entertainment girl group's positive-negative ratio, (G)I-DLE has a positive ratio analyzed to be 86.02 percent.
BLACKPINK and Red Velvet are in the Top 3 Most Popular Girl Groups in April 2022
Dropping a spot to become the second place for this month brand reputation index for girl groups is four-member girl group, BLACKPINK!
BLACKPINK
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For the month of April, the "Pretty Savage" hitmakers had garnered a total brand reputation index of 4,492,548, with a participation index of 168,776, a media index of 799,523, a communication index of 995,636, and a community index of 2,528,612.
Compared to BLACKPINK's brand reputation index of 4,152,893 back in March, they saw an increase of 8.18 percent for this month.
Jumping a couple of spots to land at third place for April's brand reputation rankings is Red Velvet!
Red Velvet
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According to the Korean Business Research Institute, Red Velvet has a total brand reputation index of 4,124,272, with a participation index of 311,780, a media index of 1,283,525, a communication index of 651,840, and a community index of 1,877,127 for this month.
Red Velvet's brand reputation index rose to 72.80 percent compared to their index of 2,386,763 in March.
Top 30 Most Popular Boy Groups for April 2022:
1. (G)I-DLE
2. BLACKPINK
3. Red Velvet
4. Girls' Generation
5. TWICE
6. WJSN
7. Oh My Girl
8. Apink
9. IVE
10. aespa
11. Brave Girls
12. STAYC
13. LOONA
14. MAMAMOO
15. Kep1er
16. fromis_9
17. Girl's Day
18. APRIL
19. MOMOLAND
20. cignature
21. Rocket Punch
22. EXID
23. LABOUM
24. NATURE
25. Weeekly
26. Billlie
27. Dreamcatcher
28. ITZY
29. f(x)
30. woo!ah!
Meanwhile, the brand reputation rankings is determined on the total brand reputation index of girl groups through the analysis each of their consumer participation, media coverage, communication, and community indexes from the big data gathered from March 10 to April 10.
The big data gathered for April 2022 is 54,867,627, which is an increase of 19.51 percent from the big data of 45,909,874 garnered back in March.
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Written by Robyn Joan
