On July 9, the Korean Business Research Institute announced the brand reputation rankings for boy groups for July this year. From BTS to SEVENTEEN, read to know the full list of the most popular boy groups for July 2022!
BTS Remains Atop as No. 1 Most Popular Boy Group in July 2022
Once again, snagging the top spot for their 50th month in a row as the No. 1 most popular boy group for July's brand reputation rankings is global superstars BTS!
For this month, BTS had reportedly garnered a total brand reputation index of 5,786,587. This includes a participation index of 839,157, a media index of 2,735,391, a communication index of 1,203,366, and a community index of 1,008,674.
BTS
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Despite remaining at the top, BTS' brand reputation index this month marks a 50.04 percent decrease, as compared to their index of 11,581,981 back in June.
As for the "Yet to Come" singers' related terms, BTS' highest ranking includes "promote," "release," and "respond." While their high-ranking phrases are "Proof," "ARMY," and "White House."
For BTS' positive-negative ratio, they have a positive ratio of 60.89 percent.
SEVENTEEN and NCT are in the Top 3 Most Popular Boy Groups in July 2022
Holding on to their spot for another month as the No. 2 most popular boy group is SEVENTEEN!
SEVENTEEN
According to the Korean Business Research Institute, SEVENTEEN had garnered a brand reputation index of 3,911,076 for July. In addition, they have a participation index of 523,888, a media index of 1,586,867, a communication index of 825,266, and a community index of 975,055.
Compared to SEVENTEEN's brand reputation index of 5,823,248 in June, their index this month also decreased by 32.84 percent.
And finally, rising two spots to third place is NCT!
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NCT
For July, NCT's brand reputation index totals 2,326,899, with a participation index of 153,303, a media index of 702,039, a communication index of 437,924, and a community index of 1,033,634.
NCT's brand reputation index fell by 12.63 percent compared to their index of 2,663,252 back in July.
Top 30 Most Popular Boy Groups for July 2022
1. BTS
2. SEVENTEEN
3. NCT
4. ASTRO
5. MONSTA X
6. THE BOYZ
7. BIGBANG
8. EXO
9. WINNER
10. BTOB
11. Stray Kids
12. ENHYPEN
13. TXT
14. INFINITE
15. Super Junior
16. Shinhwa
17. SHINee
18. Wanna One
19. TREASURE
20. TNX
21. GOT7
22. 2PM
23. NU'EST
24. Golden Child
25. PENTAGON
26. VIXX
27. SF9
28. Highlight
29. ATEEZ
30. TVXQ
Meanwhile, the brand reputation rankings are based on boy group's total brand reputation index by analyzing consumer participation, media coverage, communication, and community indexes from the big data gathered from June 9 to July 9.
The big data gathered for July 2022 is 46,074,320, a decrease of 29.82 percent from the big data of 65,651,158 garnered back in June.
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KpopStarz owns this article.
Written by Robyn Joan
