Is aespa Giselle Being Discriminated by Brands? Here's What Happened

aespa Giselle
aespa Giselle Facebook: aespa

Fans have noticed that aespa member Giselle may be experiencing discrimination from the brands her group endorses.

Keep on reading to know more.

aespa Giselle Reportedly Being Discriminated by Brands Group Endorses

Discrimination is a topic that has yet to be resolved within the K-pop industry, as many idols have experienced this one way or another. And aespa member Giselle is one of the idols who is constantly experiencing such.

Recently, fans are calling out several brands that aespa endorses for the blatant discrimination they have shown towards Giselle in the ads involving the group.

(Photo : Facebook: aespa)
aespa Giselle

Over on the online community forum Nate Pann, a netizen had shared the issue involving Giselle on the platform. They also shared some of the ads that aespa has been involved in recently, which show Giselle being treated differently unlike the rest of her fellow members.

According to fans, Giselle only had a one second screentime for when aespa endorsed the game Eternal Return. The social media accounts for the makeup brand Clio also didn't upload anything about Giselle, while the rest of the members were shared.

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Is aespa Giselle Being Discriminated by Brands? Here's What Happened
aespa Giselle excluded from CLIO's social media Nate Pann
(Photo : Nate Pann)
aespa Giselle excluded from CLIO's social media
Is aespa Giselle Being Discriminated by Brands? Here's What Happened
aespa Giselle excluded from CLIO's social media
(Photo : )
aespa Giselle excluded from CLIO's social media

As for Mediheal, the brand shared photos of each aespa member holding their product, except for Giselle, who only had a photo of her against a white background.

Is aespa Giselle Being Discriminated by Brands? Here's What Happened
aespa Giselle not holding a Mediheal product
(Photo : )
aespa Giselle not holding a Mediheal product

For aespa's ad with TAMS, Giselle did not have any screentime in the 30 second ad. It is similar to their ad for the luxury brand Chopard, in which Giselle only had a one second screentime against the 30 seconds.

MLB Korea also did not include Giselle in the brand's styling guide.

Is aespa Giselle Being Discriminated by Brands? Here's What Happened
aespa Giselle excluded from MLB Korea's styling guide Nate Pann
(Photo : Nate Pann)
aespa Giselle excluded from MLB Korea's styling guide

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Fans Call Out Brands for Disrespecting Giselle

Unsurprisingly, this did not sit well with fans, as it is blatant act of showing disrespect to the aespa member. And time and time again, fans have always criticized the brands for mistreating Giselle. Yet, nothing is being done to rectify the situation.

In fact, it isn't only brands that have shown unfair treatment towards Giselle, but reportedly her own company SM Entertainment, as well.

Netizens who came to know about the situation also expressed their disappointment for the "Next Level" singer.

Some comments from netizens read:

"Even if she is not a popular member, doing this is rude. The fans must be really sad."

"[I] won't trust any brands ever again. Don't even think of getting aespa as a whole if you all will treat Giselle like this."

"Let's stop with this toxic positivity because these brands just keep on INTENTIONALLY setting aside Giselle, may it be on ads, photoshoots etc. aespa is a four member group for God's sake!"

"aespa has four members, but why [do these] brands keep acting like aespa [is] only three? Like, wth is wrong with y'all, you keep doing this to Giselle only."

What do you think of the issue?

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Written by Robyn Joan

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