In the ever-evolving landscape of K-Pop, the unveiling of a group's official lightstick is a momentous occasion.
For WEEEKLY, a fourth-generation girl group often touted as underrated, this milestone turned into a heated controversy as their new lightstick design sparked disappointment and outrage among fans.
WEEEKLY Faces Criticism for 'Weverse-Like' Lightstick Design, Controversy Erupts Over 'Plain' Design
On November 14 (KST), the group's official X account released the design, revealing a sleek white lightstick with a glitter dome featuring the group's initial, the letter "W."
Fans contended that WEEEKLY received the short end of the stick, as their lightstick lacked the vibrant colors, intricate designs, and member identity representation seen in those of their peers.
While some attempted to find a silver lining, viewing the basic design as a canvas for customization, the prevailing sentiment was one of anger and frustration.
Fans emphasized the symbolic importance of lightsticks in K-Pop culture, considering them a representation of the group and fandom's unique connection.
The controversy surrounding WEEEKLY's lightstick design highlights the delicate balance artists must strike in creating merchandise that resonates with fans.
As the K-Pop community continues to grow, so does the scrutiny, with fans expecting not just a lightstick but a tangible representation of the respect and thought invested in their beloved groups.
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Madison Cullen wrote this.
