A recent post has ITZY fans enraged, with people claiming JYP Entertainment is trying to erase Lia from the group. Keep on reading for all the details.
JYP Entertainment Accused of Erasing Lia from ITZY Because of THIS
On February 20, 2024, JYP Entertainment shared images of ITZY's official merch for their upcoming world tour, "BORN TO BE."
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he official merchandise list contained several standout items, such as photo cards, IDs, plushies, keychains, photo card holders, hoodies, jogging pants, sweaters, bags, caps, and more!
While many were excited for the merchandise, it did not take long for MIDZYs to notice a major detail; all the merchandise only contained mentions of the four members of ITZY promoting right now: Yeji, Ryujin, Chaeryeong, and Yuna.
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There was no mention of Lia at all. Even plushies that are meant to represent each member were only made for the four active members, with none being sold of Lia.
However, what got people most upset was that Lia's solo song, "Blossom," which was included in the "BORN TO BE" album, was not included in a t-shirt design that includes all the titles of songs from the album. It was noted that the shirt contained the titles of the other members' solo releases. YOU MIGHT BE INTERESTED IN: KISS OF LIFE Natty will Surpass ITZY & NMIXX? Here's Why MIDZYs, NSWERs Are Angry Over Claim
This is not the first time JYP Entertainment has been accused of erasing Lia. When ITZY hit 20 million followers on Instagram, the company shared a celebratory post with a photo that didn't feature Lia. Following immense backlash from MIDZYs, JYP Entertainment took down their initial post and replaced it with a photo including Lia.
With the constant failure to add Lia to ITZY-related activities during her hiatus, many suspect the company is trying to erase her identity from the group. This has sparked concern that Lia will be leaving ITZY in the near future.
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Following the backlash, JYP Entertainment took down their first post concerning merchandise. Though Lia was still not added to merchandise featuring the girl and their characters, her solo song "Blossom" was included in the shirt.
What do you think of the situation? Tell us in the comments below!
ITZY Recent Activities
On January 8, 2024, ITZY released their second studio album, Born to Be, alongside the single "Untouchable." The studio album features the first solo tracks for each member of the group, including Lia, who is currently on hiatus during the album release.
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On January 26, 2024, it was announced that ITZY would be embarking on their second world tour, "Born to Be," kicking off in Seoul on February 24 and 25 at the Jamsil Indoor Stadium.
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Written by Alexa Lopez