March may be halfway through, but many K-pop acts have gained traction with their music releases, schedules, virality, and buzz.
To measure their popularity, the Korean Business Research Institute released its brand reputation rankings for March 2024, which focuses on K-pop boy groups. The list was derived by data collected from February 9 to March 9.
Furthermore, the results were determined by analyzing the artists' exposure from the media, the participation of consumers, and their overall engagement with fans.
Here are the Top 10 K-pop boy groups of March 2024!
1. SEVENTEEN
Third-gen leader SEVENTEEN continued to top the list with a brand reputation index of 4,049,176, earning the No. 1 spot. Apart from their group content, each member also received attention for their solo endeavors and social media updates.
2. TWS
SEVENTEEN's junior group and fifth-gen representative TWS made it on second place after receiving a brand reputation index of 2,835,019.
3. THE BOYZ
THE BOYZ managed to secure the third place. According to the institute, the group successfully garnered a brand reputation index of 2,832,031.
4. NCT
With a brand reputation index of 2,807,659, NCT earned the No. 4 spot.
5. RIIZE
RIIZE is currently riding the fifth-gen wave, as they have continuously trended across online communities and platforms. The institute disclosed that the rookie group had collected a brand reputation index of 2,241,767, completing the top five.
6. EXO
"Nation's Pick" EXO made it in sixth place after garnering a brand reputation index of 2,139,856.
7. Stray Kids
Stray Kids received a brand reputation index of 2,029,383, which earned them the seventh place for the month of March.
8. BTOB
BTOB collected a brand reputation index of 1,938,628 for March. The rankings also led them to claim the No. 8 spot.
9. Super Junior
Super Junior became the eighth most popular K-pop boy group in March, as they received a brand reputation index of 1,899,258.
10. BTS
Lastly, BTS successfully rounded the top 10 with a brand reputation index of 1,825,922.
See the full list below:
1. SEVENTEEN
2. TWS
3. THE BOYZ
4. NCT
5. RIIZE
6. EXO
7. Stray Kids
8. BTOB
9. Super Junior
10. BTS
11. ENHYPEN
12. ASTRO
13. TREASURE
14. SHINee
15. B1A4
16. MONSTA X
17. BOYNEXTDOOR
18. TXT
19. ATEEZ
20. Block B
21. HIGHLIGHT
22. TVXQ
23. Wanna One
24. INFINITE
25. VIXX
26. PENTAGON
27. 2PM
28. CRAVITY
29. WINNER
30. SF9
Which K-pop boy groups on the list are your favorite artists? Do you have an ult among them? Let us know in the comments below!
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