The mass outrage of K-pop fans regarding the idol deepfakes reached the attention of YG Entertainment, which released its take on the issue.
On September 2, YG Entertainment released an official statement addressing the online deepfakes of its artists. The agency stated that they were aware of the inappropriate AI-generated content of YG artists and would proceed to take action.
YG shared that the company is consistently monitoring any malicious activities online in order to remove or block such content. It followed up that legal action would also be implemented to these illegal posts. Read the agency's full statement below:
"Hello. This is YG Entertainment.
We are seriously worried about the situation where inappropriate deepfake (AI-based synthetic video) content is being created and circulated involving our artists.
We are continuously monitoring widespread and malicious illegal activities to remove or block illegal content, as we are looking forward to taking all possible legal actions, including criminal proceedings.
We will continue to take strong legal action against any illegal doings that seriously harm the dignity and reputation of our artists.
Thank you."
On social media platform X (Twitter), K-pop fans reacted to YG Entertainment's notice, as many voiced out their anger towards the perpetrators and the vile nature of the inappropriate content. Read their comments below:
"You better sue them and take down all of those!"
"Sue them and put them behind bars! It's jail time!"
"This time we need them to act, not just words or threats. I hope to see action against these people in the future and better protection for their female artists"
"Thank you for the positioning, I hope everyone involved is held accountable and punished."
"This is a welcomed development. I hope those responsible for this pay heavily."
"Thank you for protecting them. The welfare of the girls is the main priority."
"Finally you did something now please sue them all."
"Thank you for protecting your artists. Please follow up & take action on your statement. Much appreciation!"
"I really hope this comes with actions and results."
"We hope that this time you will take the necessary legal action and not just release a simple statement, but take the protection of your artists seriously."
hope this time the action is real and dont stay as only words,cus blackpink has been victim of this for years and is one of the biggest targets and nothing has been done before,hope this isnt only to safe face cus other companies are doing it https://t.co/5c2ZHvfbSzpic.twitter.com/5QLpJvfzNn
Finally yg is doing something right for once, I'm seeing how lots of things have improving about that company and glad they are taking actions about it! https://t.co/0eoYoTWsKvpic.twitter.com/OpZeazvG6m
