Helen Kutsher, the beloved face of the 'Borscht Belt' resort Kutsher's died Tuesday at the age of 89, family members told the Associated Pres.

Kutsher greeted guests at the popular Catskills resort in upstate New York for 75 years.

"She was more than the greeter, she was the heart of the hotel," said her daughter Mady Prowler. "She always sent people birthday cards and had little gifts for the grandchildren. She made sure people felt that they were pretty special."

Neil Gilberg worked with Helen Kutsher for 40 years. He too remembers the matriarch's penchant for cards.

"It truly is the end of an era," Gilberg said.

Helen Kutsher dies at nearly 90 of natural causes, her son Mark told the Times-Herald Record.

He noted that Kutsher would have hated to have her age revealed in the press.

"She would never tell you her age," he said.

Born in the Lower East Side of Manhattan as Helen Wasser, Kutsher first visited Kutsher's, originally opened in 1907, at the age of 10 after her mother died.

She then introduced her widowed father to Rebecca Kutsher of the family that started the iconic Borscht Belt resort.

The couple later married.

According to the AP, Helen basically grew up at Kutsher's.

In 1946, she married Rebecca Kutsher's nephew Milton Kutsher and the couple had three children. Milton Kutsher died in 1998.

Although Helen Kutsher spent her final years in Philadelphia, she continued to work at the hotel into her 80s.

Kutsher's is still owned by the Kutsher family.

Funeral services for Helen Kutsher will be at 2 p.m. Thursday at Garelick's Funeral Home in Monticello, New York.