Girls' Generation member Sooyoung has become the hottest Fall/Winter 2015 campaign star! After her girl group made their Lion Heart album comeback, the idol has become the face of four different apparel brands.
Her first collaboration was with luxury brand Coach. She participated in the "Friends with Coach" Asia project along with SHINee's Minho and f(x)'s Victoria. During New York Fashion Week, she sat in the front row during the brand's Spring 2016 runway show. She then promoted the label's fall ensembles in the September issue of W Korea and the November issue of Marie Claire.
Sooyoung's second collaboration was with Korean brand Theory. The beauty and actor Jung Il Woo both posed for the September issue of Vogue in Fall/Winter 2015 winter-wear.
The third collaboration was a family affair, since Sooyoung got to pose with her sister for the November issue of Elle - while dressed head to toe in UNIQLO's latest collection pieces. The family-themed pictorial also included Roy Kim, Jung Joon Young, Lee Joon, Oh Jung Sae, Song Won Suk and Tae Eun. Sooyoung modeled casual apparel while rocking her short bob.
The latest commercial deal made was for ICONIC IRO's new "femme fatale" themed line. The brand wanted to show the fierceness and complexity of different woman. Sooyoung joined model Kang Seunghyun and actress Sung Yu Ri to represent different styles and makeup approaches.
There are still two months left in the year and Sooyoung could just be getting started!
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About the Author: Elsa is the founder, head writer, and editor of KPopBreak.com. In her website, she covers K-pop celebrity style, Korean actress beauty trends, red carpet appearances and Seoul Fashion Week news.
