ITZY has achieved a new record of highest pre-orders with their upcoming album "GUESS WHO"!
ITZY Records New Highest Pre-Orders with "GUESS WHO"
On April 30, JYP Entertainment's girl group - consisting of Yeji, Lia, Ryujin, Chaeryeong, and Yuna - is scheduled to make a comeback with their new album. Prior to the release of "GUESS WHO," ITZY has already scored a new milestone in terms of pre-orders.
On April 29, it was reported that the quintet's new album "GUESS WHO" has exceeded 260,000 stock pre-orders. The album was opened for pre-orders on March 22. On Ktown4u, the album currently surpassed 24,000 pre-orders.
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Following the pre-order quantity of 200,000 copies with their third extended play, "Not Shy," ITZY has attained the highest record to date, showing their significant rise in popularity.
ITZY's new album "GUESS WHO" will be released in three versions: Day, Night, and Day&Night. It is composed of six songs including the title track "Mafia in the Morning."
According to JYP Entertainment, the quintet will go with offbeat dance moves and styling to show something different in their upcoming comeback. The concept is said to bring out the special personality of the five members.
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J.Y. Park, the founder of the company, participated in composing and writing the lyrics for "Mafia in the Morning," together with other producers. He previously worked on ITZY's "ICY" and "Not Shy."
ITZY's "Mafia in the Morning" MV Teasers Exceeds 4 Million Total Views on YouTube
Meanwhile, the three music video teasers for "Mafia in the Morning," the title track of "GUESS WHO," have recorded impressive views in the past days. As of 7 a.m. KST on April 29, the three MV teasers surpassed 4.22 million total YouTube views, displaying the global interest on ITZY's upcoming song.
On April 29, the third MV teaser for ITZY's "Mafia In the Morning" shows a part of the choreography of the track. In the teaser, Yeji, Yuna, Ryujin, Lia, and Chaeryeong wore all-black outfit and transformed into a more intense five mafia. The girl group rises expectations as they showcased powerful movements and addicting sound in the clip.
Besides that, the spoiler video for "GUESS WHO," which was released on April 26, reached two million views on YouTube within only two days. As of press time, the video has exceeded 2.4 million views. The spoiler video presents a part of the tracks that are included in ITZY's comeback album.
In particular, "Mafia in the Morning" is a song inspired from the mafia game and conveys a message full of confidence.
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ITZY is set to make a comeback with the release of their new album "GUESS WHO" on April 30 at 1 p.m. KST. Prior to this, JYP Entertainment's girl group will hold an online fan showcase through their official YouTube channel. At the event, the band will give the first performance of "Mafia in the Morning."
In the evening of the same day, ITZY will appear on KBS2's "Music Bank" and make their comeback stage.
Check out the spoiler video for ITZY's "GUESS WHO" album below!
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Written by Mhaliya Scott