UNIVERSE, KANG DANIEL, MONSTA X → CRAVITY, DRIPPIN's "K-DOL Gathering"

Universe Dramatic Variety Worldview Introduction Video
NCsoft/ Klap

UNIVERSE, a global fandom platform that serves 233 countries around the world, is captivating fandom around the world with its new concept of K-content that crosses music, entertainment, and pictorials.

UNIVERSE has been steadily providing original content produced by itself since January. Currently, it plans and produces a total of 5,122 original contents, including original web entertainment series, music videos, concept pictorials, and radio, along with 30 K-pop artists, and is receiving favorable reviews from fans around the world as well-made K-content.

In particular, the UNIVERSE Dramatic Variety Series has a difference in that a single Universe composition is formed by setting up sub-characters and performing missions given to each artist. Each character and hidden story of K-pop artists drawn by the worldview of "U.U. (Universal Peace Organization)" for peace in the universe adds to the fun of visiting the universe by drawing organic relationships in the universe.

Universe Relationship
NCsoft/ Klap

Starting with agent Black Jack K Kang Daniel, space private detective MONSTA X, space power celebrity WJSN, space pirate ATEEZ, legendary Thief Wei, Space Air Force Astro, Planet Maru Prince Park Ji-hoon, pure-blood vampire THE BOYZ, genius scientist CIX, AB6IX, Otlantis Princess Oh My Girl, superpower school Youngjae CRAVITY, and Wolf.

Universe Dramatic Variety Cookie Video
NCsoft/ Klap

Cookie videos in the dramatic variety series are another point to watch. Hidden hints are drawn in the cookie video released at the end of each episode. Agent Kang Daniel commissions a case to space private detective MONSTA X, and Thief Wei sends a message about the stolen treasure to the pirate team ATEEZ. The Space Force Astro will then be instructed to help Prince Planet Maru Park Ji-hoon, and at the end of the CRAVITY entertainment series video, it suggests that a big incident occurred by agent Black Jack K Kang Daniel. The connections in each series induce narrative reasoning, doubling the curiosity of fans watching.

As such, Universe Originals is depicted not only as a spectacular video beauty with SF fantasy elements, but also as a solid storytelling and topic that enhances immersion. On top of that, conceptual development and narrative story composition with K-pop artists through Universe music, entertainment, and pictorial contents arouse different interests. In addition, the colorful concepts, planning, and fresh formats unique to original entertainment are solidifying the global position in the self-produced contents of Universe.

The global fandom platform "Universe" has recently surpassed 4.4 million MAUs (monthly active users), and will be introduced next year as a new original series season 2 for global users with an 88% proportion of overseas users. Attention is focusing on the original Universe series, which will be armed with stronger planning, storytelling, and expanded worldviews.

Meanwhile, Universe original content can be viewed through the Universe app and official YouTube channel.

Tags
Universe
Kang Daniel
Monsta x

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