SHINee Key decides to take SM Entertainment's marketing team's job by promoting BFF and SNSD Taeyeon's solo album "INVU" in his own way.
SHINee Key Hilariously Promotes SNSD Taeyeon's Album 'INVU'
On February 23, SHINee's Key and Girls' Generation's Taeyeon made a guest appearance on a popular Korean Youtube channel, where they are joined by its host, Haetnim, for a live mukbang broadcast.
During this broadcast, Key, Taeyeon, and Haetnim can be seen eating different kinds of food, from spring rolls to a salad, while casually chatting with each other and the viewers.
As the trio were talking and eating, Key checked with the viewers, and saw that the amount of viewers during their live stream had reached more than 50,000 people.
Key and Taeyeon
Key being Key, he had to seize this moment, and took it upon himself to immediately whip out Taeyeon's recently released solo album, "INVU," to "live-sell" it to viewers.
And of course, Key ended up hilariously pleading for the viewers to buy at least one copy of the album.
The entire time when Key and Haetnim began promoting Taeyeon's album, the "INVU" singer herself was confused all throughout, wondering what was happening, until she realized her BFF was just promoting her album in a rather unconventional way.
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Key and Taeyeon
Taeyeon even asked, "What kind of strategy team is this?"
SHINee Key even "promises" viewers that if they bought a copy each, Taeyeon's next album will have 12 versions, which made Taeyeon laugh out loud!
Eventually, Taeyeon accepted the situation, and also pleaded to viewers to buy her album.
Key and Taeyeon
This isn't the first time took over SM Entertainment's marketing team's job. In fact, he did the exact same thing during his live mukbang broadcast with Haetnim back in October 2021, where he also begged viewers to buy a copy of his solo album "Bad Love."
IN CASE YOU MISSED IT: SHINee Key Hilariously Pleads for Viewers to Buy His Album During Live Broadcast
Needless to say, Key, Taeyeon, and Haetnim caused laughter among viewers with their antics!
What are your thoughts on Key's marketing tactic?
Check out the clip here:
More About 'INVU'
Taeyeon recently released her third studio album "INVU" on February 14.
Her new album contains a total of 13 tracks of ballad, pop, and dance genres, including her 2021 release "Weekend" and the pre-release single "Can't Control Myself," along with the album's title track of the same name, which is of the pop dance and house genre.
"INVU" peaked at No. 2 on Gaon's Album chart, and at No. 70 on the Official Digital Charts in the United Kingdom, and at No. 47 on Billboard Japan's Hot Albums chart.
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Written by Robyn Joan
