UNIVERSE X HA SUNG WOON Reveals "LA LA POP!" Concept Trailer

Universe heralded Ha Sung-woon's new song concept.

UNIVERSE, a global fandom platform, released a concept trailer video of Ha Sung-woon's new song "LA LA POP!" on its app and official SNS channel at 6 p.m. on April 10.

The released video shows Ha Sung-woon dressed as a researcher in a laboratory with a fantasy atmosphere. Microscopes and various flasks are placed next to Ha Sung-woon. He looks like the controller overseeing the weather, there was a huge blackboard full of graphs, formulas, and symbols at the back.

Ha Sung-woon showed undisturbed. He concentrated on the notes among numerous researchers busily passing by him. At the end of the video, a picture of a flower in full bloom in the notebook was shown close-up, and the appearance of determination continued. This further amplified the curiosity.

Universe previously announced Ha Sung-woon's refreshing and fresh charm by sequentially releasing cover images and concept photos of "LA LA POP!" Ha Sung-woon, who showed his lovely visuals with his baby perm hairstyle in the concept trailer released this time. He will complete the concept of the new song with a bright charm suitable for the spring season.

In particular, UNIVERSE, who first collaborated with Ha Sung-woon in music, once again suggests a vast and different worldview. This draws expectations from global fans. As a result, keen attention is also being paid to the musical synergy that Universe and Ha Sung-woon will showcase in earnest.

Meanwhile, Universe Music's 18th Ha Sung-woon "LA LA POP!" will be released on the online music site before 6 p.m. on April 14.