Eden Entertainment has officially declared its entrance into the idol group arena with the scheduled debut of its first boy group, ALL(H)OURS, slated for early 2024.

The announcement, made by the company on the 24th, has ignited fervent anticipation among K-POP enthusiasts eagerly awaiting the emergence of this promising new act.

Eden Entertainment Unveils ALL(H)OURS Logo Motion Video: A Visual Odyssey for K-POP Fans!

In a strategic move to heighten the excitement surrounding the impending debut, Eden Entertainment strategically released a dynamic logo motion video of  ALL(H)OURS  across various social media platforms.

This visually compelling preview has successfully seized the attention of fans, offering a tantalizing glimpse into the group's forthcoming musical journey.

The ALL(H)OURS logo showcased in the video emanates a commanding presence, setting the stage for what is expected to be a groundbreaking entry into the K-POP scene.

The nomenclature, ALL(H)OURS, was meticulously chosen, encapsulating a dual significance that adds depth to the group's identity. On one hand, 'ALL OURS' symbolizes the collective ownership of everything they possess, emphasizing a sense of unity and shared commitment.

On the other hand, 'ALL HOURS' signifies an unwavering dedication to being present and delivering their best at every moment. This naming strategy underscores a profound promise from the group to consistently showcase their utmost dedication and unparalleled talent.

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CEO Jo Hae-seong Guides ALL(H)OURS: Expertise in K-POP Unveils Systematic Artistry!

At the helm of Eden Entertainment is CEO Jo Hae-seong, a seasoned industry veteran and a founding member and former vice president of JYP Entertainment.

His extensive experience in managing iconic K-POP acts like 2PM, TWICE, Stray Kids, and ITZY positions him as a key architect in shaping the success of ALL(H)OURS.

CEO Jo's longstanding special relationship with JYP's head, Park Jin-young, further cements the group's connection to the K-POP industry's elite. Referring to All Hours members as 'nephews,' CEO Jo continues to provide them with invaluable and affectionate advice.

Emphasizing a systematic approach, Eden Entertainment operates with a team of experts spanning various domains, including album planning, production, and management. This approach is geared towards producing artists poised to make a significant impact in the dynamic K-POP market.

Eden Entertainment Sparks Anticipation for ALL(H)OURS' Debut

An official from the agency has urged fans and music enthusiasts alike to "show a lot of anticipation and interest in All Hours, a new performance boy group that will kick off K-POP in 2024." This proclamation only adds to the mounting excitement surrounding the debut of ALL(H)OURS.

ALL (H)OURS OFFICIAL LOGO

🔗https://t.co/5HV4OgbKtx#ALL_H_OURS #올아워즈 pic.twitter.com/LyNmklzyRO

— ALL(H)OURS official (@ALL_H_OURS) November 23, 2023

Additionally, it's noteworthy that singer Baek A-yeon, affiliated with Eden Entertainment, is set to play a pivotal role in artist development within the company.

This includes the training of various talents, underscoring the agency's commitment to nurturing a diverse array of artists, including the newly introduced boy group, All Ours.

The convergence of seasoned industry expertise and fresh, emerging talent positions ALL(H)OURS as a force to be reckoned with in the ever-evolving landscape of K-POP.

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Cassidy Jones wrote this.