Following her departure from YG Entertainment and the establishment of her own company, LLOUD, BLACKPINK Lisa faced A contrasting airport experiences, leading to a wave of criticism directed at YG Entertainment's handling of idol safety.

On March 19 (KST), BLACKPINK Lisa's arrival at Incheon Airport for her trip to Thailand highlighted a notable shift in security protocols. Despite a tight schedule, BLACKPINK Lisa graciously engaged with waiting fans and media personnel.

Enhanced Security Measures

Netizens observed a significant security presence around Lisa, ensuring a safe environment by maintaining a distance between her and the crowd.

Security personnel are actively intervened to manage fan interactions, emphasizing safety measures without compromising Lisa's accessibility.

Media Coverage and Public Reaction

As Lisa bid farewell to fans and faced the media, security continued to prioritize her safety, ensuring that cameras remained at a respectful distance.

CEO has a good bodyguard now. The one is good-looking too hahah.

The cameraman misses Lisa.🥰🔥#LISA #LISAxTheWhiteLotus #LALISA #LLOUD @wearelloud pic.twitter.com/1kqVkOJWjX

— 🌺Hot_girl_Lisa💚 (@Hot_Girl_Lisa) March 19, 2024

LLOUD CEO hired better bodyguards than the ones she had at YG in all these years! #LISA 💅

pic.twitter.com/rGNbBB8uls

— LEXA🕷 (@missLalalisaa) March 19, 2024

Never seen #LISA has this much security whenever she’s in sk,
thank god for her team hiring temporary sgs to protect her.
YG could never.pic.twitter.com/MAKHTlGkJE

— 𝖫𝖨 𓆦 • 𓆸 (@catisawoman) March 19, 2024

Who remembers when she was still in yg and only wonjae’s scream that could save her😹 pic.twitter.com/m98G9o1CKY

— 🫣. (@perfectlalisa) March 18, 2024

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Netizens' Reactions

As the video posted some netizens left a comment such as:

• "its her label now , she takes care of herself as she should"
• "CEO & Global Superstar treatment that deserves."
• "Lisa Deserves it"
• "Finally"
• "As it should be! Pretty sure Alice is the one who called the company and hire these bgs"
• "Wahh thank you for this. It's been a while"
• "Wow... Lisa bodyguard this time much better than before... They improve.. Are they the same bodyguard... Correct me if I wrong.."
• "LLOUD CEO dang with her own bodyguards looks expensive "

Videos of the departure sparked contrasting reactions, with some praising Lisa's proactive precautions while others criticized YG Entertainment for perceived lapses in providing adequate security during her tenure with the company.

You can watch the full video below.

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Written by Cassidy Jones.