On July 10, Billboard News uploaded a preview of the latest updates regarding BLACKPINK members Lisa and Jennie. The announcer started by relaying Lisa's achievement in Billboard, as the soloist entered her first No. 1 at the Global 200 Excl. US with comeback "ROCKSTAR."
The report then continued that Lisa would head to New York to headline the 2024 Global Citizen Festival on September 28. According to sources, Lisa will join global artists such as Doja Cat, Post Malone, Jelly Roll, and Rauw Alejandro.
Afterwards, Billboard reported Lisa and Rosé's video on TikTok, which showed the pair having fun with the former's song "ROCKSTAR."
However, Lisa's news was followed by the updates on Jennie, who became a hot topic due to her controversial vaping clip that spread across the internet.
Billboard is looking at what the women of BLACKPINK are up to, from LISA's upcoming headline performance at Global Citizen Festival to Jennie's apology for vaping indoors. #BillboardNewspic.twitter.com/9mjjIXnNZ0
On July 9, ODD ATELIER released an official statement apologizing to everyone and confirming that Jennie had indeed vaped indoors.
The agency then shared that Jennie had also expressed her sincerest apologies to the staff present on-site. The news eventually caused divided reactions from the fandom, as some accused Billboard of using Jennie's name for clout.
"Deleted the first article and reposted again lmao."
"They do anything for clout."
"The fact this is coming from 'professionals.' I expected better than this all-time low headline."
"That headline was unnecessary."
"The worst promotion is taking Jennie's hot news in selling the tickets. Not respectful but it seems you're lower than ever @billboard."
"No Jennie, no clout."
"A repost. Just delete the whole post and repost it again with a better headline."
"Your caption is just messed up and you're using Jennie's name to hype someone else that can't even sell half of the tickets."
I’m crying her lala’s team must’ve cut billboard a big check use the money to buy out tickets for the festival first or it’s just gonna be Fredric and his nose in the audience https://t.co/jIKIu0F55Mpic.twitter.com/h0ICImnb1U
