Danielle's emotional message regarding Min Hee Jin's dismissal made headlines.
Earlier on August 27, ADOR officially announced that Min Hee Jin would no longer be the company's CEO. The role has also been placed into Kim Joo Young, a Human Resources expert. However, Min Hee Jin would still be working as an internal director and work with the production of NewJeans.
Following the removal, an infighting occurred between Min Hee Jin and HYBE, with the former's legal representatives claiming how the dismissal was an unfair move.
Adding fuel to the fire, some of NewJeans' lore content online has been removed. Dolphiners Films Director Shin Woo Seok also took to Instagram and shared that the team would now be unable to work with ADOR and NewJeans due to ADOR's new policies, causing netizens to speculate HYBE's "sabotage" on the group.
Shin Wooseok :
It seems there are some changes in Ador's policies following a shift in management. Due to Ador's request for removal, all NewJeans music videos, related videos, and channels that Dolphiners films worked on and uploaded, as well as videos that were scheduled for… pic.twitter.com/25oHA9EACx
it seems she was already caught lying lol. shin wooseok is not allowed to work with newjeans anymore and all youtube channel videos such as dolphiners and ban heeseo have to be deleted https://t.co/TXDIVHs6m6pic.twitter.com/ZLDnBhT5ZS
With all the conflicts brewing, it's no surprise that the members have been affected by the ongoing issues and arguments.
On September 3, Korean news outlet Joynews24 reported NewJeans member Danielle's message in fan platform Phoning, which elaborated her feelings regarding the dismissal of Min Hee Jin as ADOR CEO.
Danielle shared that she was going through a difficult time due to the changes. However, despite the difficulties, the idol assured fans of her and NewJeans' unwavering love and gratitude.
Read Danielle's message below:
"Our Bunnies must have been very worried and confused. I'm going through a rough time and I get worried a lot after CEO Min Hee Jin was dismissed. I was in a bit of a mental disarray for a while and I was very anxious. But there wasn't a day that I didn't think about my fans.
I always want to show Bunnies bright and happy sides, but please don't forget that we will always be grateful to our fans."
Apart from Danielle, her fellow bandmate Minji also shared her thoughts on social media about the conflict between HYBE and ADOR, alongside its effect on the group.
In other news, Danielle interacted with fans in Phoning on May 8, when she addressed the concerns Bunnies have due to the idol appearing quieter than usual during NewJeans' birthday livestream for Minji.
"Some Bunnies were worried because I was quieter, I'm thankful for your concern and support," Danielle shared. "Although my heart is heavy nowadays, please don't worry. We are all practicing hard and preparing for you, Bunnies."
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