Playstation 4 release date speculation is growing after Toys R Us' United Kingdom website released a post for the next-generation console with a December 13 availability date, leaving Sony fans wondering if it will be released later than expected.

However, Sony has confirmed a press conference at Gamescom, an annual gaming and entertainment fair in Germany that takes place in August, where the developer is likely to reveal the release date of the Playstation 4.

Several release date rumors surrounding Sony's Playstation 4 swirled after the company mentioned that it would make its console available in the "Holiday 2013" season. But now sources say they will publicize the Playstation 4 release date at one of the largest gaming events in the world.

"Gamescom usually attracts well over 270,000 people each year so it would make sense for Sony to announce something important at such a big event," reads an article published by Just Push Start, explaining why the venue would be an ideal place for Sony to announce the date.

Media Markt, one of the largest European retailers of consumer electronics, may have accidentally announced the Playstation 4 release date through its advertisements earlier this month.

According to their marketing posters and ads, the Sony Playstation 4 release date will be on Wednesday, November 13, 2013 - the early release date announcement stirred rumors that Sony is trying to get a leg up on Microsoft's Xbox One.