James Middleton has a failing business, Boomf, to work on, which means that he let his girlfriend Donna Air attend the launch of a new London restaurant alone. Seeing how James Middleton and his girlfriend Donna Air have been together for more than three years, they can handle a little bit of a crisis!
"She's currently dating Kate Middleton's brother James - and on Wednesday, Donna Air attended the launch of a hot new London restaurant. The 36-year-old attended the launch of M Victoria Street in aid of Terrence Higgins Trust, where she posed up a storm with her pals," according to Daily Mail.
At least Donna had a gaggle of her friends to keep her entertained throughout the evening!
Meanwhile, James Middleton had a brainwave for marketing his marshmallows in a new way. To keep Boomf from going under, he proposed that gay men use his marshmallows to come out of the closet!
"The Duchess of Cambridge's brother has raised eyebrows after urging customers to use his personalised marshmallow company to come out as gay. In a promotional video for his business Boomf, James Middleton says his sweets are the perfect way to break the news to friends and family," according to Daily Mail.
He tried to sell this idea to gay men with these catch words: "These pre-designed messages make that nerve-racking announcement a whole lot sweeter."
Yes. Having a bunch of printed marshmallow might make coming out of the closet much more easeful. At least your guests can stuff themselves into silence if they have nothing good to say.
So if James Middleton were to come out, how would he go about putting his message on marshmallow? The same article reports that "the company offers £15 boxes of rainbow-coloured marshmallows which read 'I'm gay!' and 'I'm coming out!' The video - titled 'Say "Hey I'm gay" with Boomf!'"
It's surprising that his older girlfriend Donna Air didn't inject some common sense into his head. Seeing how James Middleton and Donna Air have been in relationship for years, she might have time to save Boomf from getting more ridiculous.