Top on October Lead Brand Ranking are BTS’ Jimin and Baekhyun of EXO

Jimin
Big Hit
Baekhyun
SM Entertainment

Among the idol boy group members, recently the Korean Business Research Institute has revealed the brand reputation rankings of K-Pop for the month of October.

According to data analyzed by the institute, EXO's Baekhyun and BTS's Jimin came at the top as the leading idols for this month. In particular, the rankings are based on consumer media, communication, and community indices of all boy group members from September 17 to October 18.

BTS' JIMIN ON TOP

Out of all, Jimin of Worldwide K-Pop boy group BTS was able to obtain a brand reputation index of 8,775,142. Remarkably, the handsome and multi-talented idol has secured the top spot for ten straight months now.

Some of the high-ranking phrases in his keyword data are his recent "birthday", their beloved fan-based "ARMY", and "fandom". Moreover, the flattering words like "congratulate", "love", and "thankful" are included as Jimin's high-ranking related terms.

RISING TO THE SECOND SPOT EXO'S BAEKHYUN

Baekhyun from "The Nation's Pick" EXO has climbed up on the list. Previously he was in fourth place and now grab the second spot. He was able to rise up thanks to his 55.63 percent increase in his score since last month. Specifically, he acquired a brand reputation index of 4,794,154.

Recently, he is busy promoting the newest boy group "SuperM" under SM Entertainment's alongside members Taemin, Kai, Taeyong, Mark, Ten, Lucas.

THE THIRD RANK, BTS' V MAINTAINS

Maintaining his spot, another member from BTS has secured a high ranked this October. Since September is V. was able to grab the place after scoring a brand reputation index of 4,619,692.

Rounding up the top five list are BTS's Jungkook and EXO's Kai who placed fourth and fifth, respectively. Jungkook has obtained a 4,133,454 brand reputation index. Kai, on the other hand, recorded a total of 3,810,149.

Here are other K-Pop boy group members who made it in this month's Top 10:

#6 SHINee's Taemin

#7 NCT's Taeyong

#8 BTS's J-Hope

#9 NCT's Mark

#10 BTS's RM

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