Mazda will be streaming the live unveiling of its newest car model through the Xbox Live.

Christian Post reported that a new Mazda car model, most probably the redesigned Mazda 3 2014 will have a live streaming event for its grand revelation via Microsoft Xbox Live. The new Mazda 3 2014 model will be revealed on June 26, 9 PM EDT in New York City, as confirmed by the automaker.

Mazda highlighted that it is currently celebrating ten years of Mazda 3 and the live streaming event via Xbox Live network to introduce a new car is a first for them, according to a post from Edmunds website.

Those who did not sign up for the live event in New York can easily watch the big unveiling of  Mazda 3 2014 as it gets live online streaming over the Microsoft Office Live network. Furthermore, auto fans who could not attend can also get real time news about the event by checking the official website of Mazda USA. The website will also provide a link of a landing page leading the users to Xbox Live website.

The landing page for the Xbox Live Network streaming includes details of the event as well as a countdown clock. The page will also host a sweepstake event and one lucky entry will win $2,500 to create his or her dream music event trip. Mazda is also planning to create promotions and announcements through various social media to build awareness amongst people and auto fans regarding the upcoming event.

Mazda is still not telling any specifics about what model to reveal through the Xbox Live network streaming but rumors says that it will be the new Mazda 3 2013. Fans and experts are only expecting the car company to launch one model today, which is the Mazda 3.