PLAVE, a virtual idol group, has secured a historic position in Melon's prestigious "Billions Club."
Since their debut in a mere 494 days, PLAVE has achieved over 1 billion streams.
This accomplishment shatters the previous record held by NewJeans and highlights PLAVE's meteoric rise in the music industry.
Melon, South Korea's leading music streaming platform, houses approximately 3 million artists.
Among these, only 109 have attained the coveted milestone of 1 billion streams, with PLAVE being the latest addition.
Their cumulative streams across all released songs reached an impressive 1,003,620,000, firmly placing them in Melon's elite league of top-streamed artists.
The group's journey to the "Billions Club" is underscored by their consistent popularity and groundbreaking achievements.
PLAVE's debut mini-album, "ASTERUM: 134-1," emerged as a standout in Melon's 2024 mid-year summary, boasting the highest streaming numbers among top releases.
The album's lead track, "WAY 4 LUV," alone garnered 104 million streams, solidifying PLAVE's stronghold in the digital music landscape.
What sets PLAVE apart is not only their rapid ascent and creative autonomy.
All 16 songs released since their inception have been written and composed by the group members, resonating deeply with their global fanbase.
Earlier this year, PLAVE made history as the first virtual idol group to claim the top spot on a terrestrial music show, further cementing their influence and breaking traditional barriers in the K-pop scene.
PLAVE's popularity extends beyond digital platforms, as evidenced by their inaugural solo concert, which saw over 70,000 simultaneous logins during presale ticket openings.
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KpopStarz owns this article.
Written by Cassidy Jones.
