LOTTE DFS Music Video launching press conference was held at a hotel in Tokyo on the 30th August.

SUPERNOVA became LOTTE DFS newest models for the first time and was launched as such in this press conference.

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Supernoba Leaving for Japan - Aug 30, 2013 [PHOTOS] 

LOTTE DFS is known as the largest DFS in Asia. At this press conference, they introduced their latest global marketing plan and showed the brand new Music Video for 2013 campaign with Kim Hyun Joong, SUPER JUNIOR, SUPERNOVA, 2PM and other globally well known Korean celebrities.

LOTTE DFS is the 4th largest DFS in the global DFS industry that opened the main shop in Korea in 1980. Since then, they opened 10 DFS in Korea, Singapore, Indonesia and Guam. Also, they have offices in those countries, Japan and China and planning more global expansion.

LOTTE DFS is not only managing DFS but also providing exclusive services other than DFS to their consumers such as Star Avenue, LOTTE DFS Family Concerts, LOTTE DFS Fan Meeting and making Music Video as their part of PR activities.

LOTTE DFS has been releasing music video with Hallyu celebrities since 2009 and the music video is not only for company branding but also to introduce Hallyu as one of main Korean culture to the world.

The theme of 2013's promotion is "You're So Beautiful".

LOTTE DFS appointed Kim Hyun Joong, SUER JUNIOR, SUPERNOVA, 2PM, Jang Keun Suk, Song Seung Heon, Choe Ji Woo and Lin Chi Ling as their ad models for 2013's promotion. The concept of the music video is "Dream travel starts with Lotte DFS" and the consumer travelling around the world with those world-reknown K-pop celebrities.

SUPERNOVA with dark suits came in the room with big smiles and introduced their selves.

Goe Nil: "I'm very pleased to meet you as LOTTE DFS ad model today. As LOTTE DFS ad model, I will do my best. So please give us your support."

Ji Hyuk: "I'm so pleased to become LOTTE DFS ad model."

Sung Mo: "We arrived in Japan this morning and I did some shopping at LOTTE DFS today."

Kwang Soo: "I did shopping at LOTTE DFS today, too."

Yoon Hak: "I'm very glad to become a member of LOTTE DFs family...But there is some disappointment for me...."

(As he was under military service when other members filmed the music video, so he is not in it.)

Song Je: "Yoroshiku Onegai Shimasu!" (We ask for your kind support.)

MC asked the chief of marketing of LOTTE DFS why they chose SUPERNOVA for their 2013's ad model."They are so cool, aren't they? Also they have been making lively activities in Japan more than other Hallyu stars, so we chose them this time. Their presence and ambience well match to our concept for the latest music video. " he answered.

MC asked SUPERNOVA how they feel about becoming LOTTE DFS ad models.

Kwan Soo: "To be honest, becoming DFS ad model, especially for LOTTE DFS, was my dream since I started our activities in Japan. After 4 years, we finally made it come true and I'm so glad to be LOTTE DFS ad model."

SUPERNOVA members had just watched the latest music video having lunch before the press conference.

Yoon Hak said that he thought it's very well made, specially CG is just like Hollywood film.

Then Geo Nil said that when they had shooting, the studio was covered with green sheets (to add CG later) and couldn't imagine how it would be. It was the first time he watched the whole music video that day and he was so surprised how it was created. He added that he boasted his K-POP friends about becoming LOTTE DFS ad model.

Lastly, MC asked "What do you want the most now?"

Yoon Hak : "I don't know about other members, but I want some holiday. I haven't had any day off since I was released from the military service. I like skin care, I want go shopping and get some skin care goods."

Geo Nil: "I want a speaker. I want one for my iPod. "

Ji Hyuk: "I want to get some cosmetics from LOTTE DFS."

Sung Mo: "I did Shopping at LOTTE DFS today and have a lot of things with me. So I want a large bag."

Sung Je: "I want a watch or accessories."

Kwang Soo: "I bought some gift vouchers for my friend today. But other models are on the vouchers, so I want SUPERNOVA to be on gift vouchers. "

Each member answered what they want the most.

The LOTTE DFS chief of marketing said as Yoon Hak is back now, they will make SUPERNOVA gift vouchers.

Yoon Hak concluded the press conference saying "We are so glad and honoured to become LOTTE DFS family members this time. We made one of our dreams come true. We really thank to LOTTE DFS staffs and we would like to work with them from now on. Thank you very much and please give us a lot of support. "

LOTTE DFS chief of Marketing added "We are really please to do the promotion with SUPERNOVA. We would like to walk with them till the last."

The latest music video will officially be released on the 5^th of September.

Reporter: Melissa K