The new drama SBS 'Fashion King' is about young people who attempt to gain success in the fashion industry.

Yoo Ah In plays a 'tough guy' character, Kang Young Gul who has been left with his alcoholic dad when he was a child by his mother who ran away with another man. The character grows up selling clothes at a local market with his abusive dad.

Lee Jae Hoon on the other hand plays a character, Jung Jae Hyuk who is the son of a very wealthy family with a lot of power in the fashion industry. His character is cold and cocky.

Yoo Ah In's character is a troublemaker who has experienced everything and anything growing up while Lee Jae Hoon's character is used to getting everything he wants.

The question is: which character will gain more popularity from the viewers?

The drama will begin to air on March 19.