BLACKPINK's Lisa has taken the internet by storm with her solo debut track "LALISA." The music video has surpassed 600 million views on YouTube, setting a new record for the fastest female K-pop soloist to achieve this milestone. With tributes to BLACKPINK and their fans (BLINKs) in the lyrics, "LALISA" is an empowering anthem that has captured the hearts of millions worldwide.
Breaking Records and Making History
On April 7th, around 1:30 a.m. KST, Lisa's "LALISA" MV surpassed 600 million views on YouTube, breaking the previous record held by her fellow BLACKPINK member Jennie's "Solo" which took 26 months to achieve the same milestone. The video earned 73.6 million views in the first 24 hours following its release, breaking Taylor Swift's record for the most-viewed YouTube music video in 24 hours by a solo artist.
Lisa's Solo Debut and Rap Evolution
With her debut solo project, "Lalisa," Lisa from K-pop sensation Blackpink showcases her rap prowess and passion for hip-hop. The project's title track and b-side "Money" highlight the dancer's growth as a rapper and her love for the genre. Collaborating with familiar songwriters and producers such as Teddy Park, Bekuh Boom, R. Tee, 24, and Vince, Lisa aimed to create songs that would resonate with her fans and express her unique identity.
In an interview with Billboard, Lisa also shares how she pushed herself to complete the fast-paced English rap verse in the song, and how her ability to quickly learn complex choreography has become her superpower. Drawing on her Thai heritage and her love for hip-hop, Lisa sought to blend her background with her music to create a connection with fans worldwide. The catchy hooks and energetic dance moves in the "Lalisa" video showcase Lisa's phenomenal dancing skills and help transcend language barriers.
BLACKPINK's Worldwide Success
With Lisa's solo debut, all four members of BLACKPINK have now released solo albums. The group is currently on their second world tour, "Blackpink World Tour [Born Pink]." They are scheduled to perform across the globe including Mexico, Australia, and various Asian countries. With each member's solo success, BLACKPINK continues to prove themselves as a dominant force in the global music industry.
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Empowering Fans and Celebrating Identity
Lisa's music and lyrics celebrate her identity and heritage, and is also her way of reaching out to fans. The success of "LALISA" is also a testament on how BLACKPINK's fans love and support the group. Truly, the singer's dedication to her craft and desire to share her story with the world not only empowers the BLINKs, but also serves as an inspiration to many.
Meanwhile, Lisa's solo debut has set a new record in the K-pop industry, showing her talent and dedication. As the song continues to dominate charts and capture hearts around the world, Lisa and BLACKPINK's success is a testament on how music holds the power to connect and inspire.
