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• TWICE Nayeon 'Attacked' at Paris Fashion Week + Sparks Concerns For Safety

  TWICE Nayeon was reportedly "attacked" during her appearance at Paris Fashion Week. The incident has since sparked concerns for the idol's safety.#TWICE #트와이스 #NAYEON #나연 #TWICENayeon

  03.07.24 | 1:40AM EST

• BLACKPINK Lisa Suspected to Become Louis Vuitton's Next Global Ambassador — Here's Why

  Following her appearance at Paris Fashion Week, it is being speculated that BLACKPINK's Lisa will sign as Louis Vuitton's next global ambassador.#BLACKPINK #블랙핑크 #LISA #리사

  03.06.24 | 6:59AM EST

• RIIZE Receives Mixed Reactions for Becoming Louis Vuitton's Ambassador — Here's Why

  While many were happy for RIIZE's ambassadorship with Louis Vuitton, there are those who expressed mixed reactions for THIS Reason.#RIIZE #LouisVuitton

  12.11.23 | 9:59PM EST

• BTS Jimin's Louis Vuitton Outfit for Vogue Korea's January 2022 Issue Gets Sold Out in Several Countries Worldwide

  Following the release of Vogue Korea's January 2022 issue featuring BTS, the Louis Vuitton outfit that band member Jimin was sold out in several countries across the globe. #BTS #JIMIN #BTSJimin #VogueKorea #BTSXLVbyVOGUEGQ #LouisVuitton

  12.29.21 | 3:17AM EST

• This is How BTS Brought Korean Influences to the American Music Awards (AMAs) Red Carpet

  On November 21, BTS fired up the American Music Awards (AMAs) red carpet with their first overseas award show in two years. Though in Los Angeles, the boys did not shy away from bringing Korean influences to the event. Keep on reading for all the details!#BTS #방탄소년단 #BTSxAMAs #AMA2021 #2021AMA #2021AMAs #AMAs

  11.22.21 | 9:34PM EST

• BTS to Participate in Louis Vuitton's Fashion Show in Seoul

  The BTS members will be at the upcoming Louis Vuitton fashion show! The BTS members will be at the upcoming Louis Vuitton fashion show! On July 5 at 5pm KST, BTS' music label, Big Hit Music, announced through their official Twitter account that the seven BTS members will be participating in the upcoming Louis Vuitton's Men's Fall-Winter 2021 fashion show by Virgil Abloh to be held in Seoul, South Korea.

  07.05.21 | 9:27PM EDT

• Experts Explain Why Luxury Brands are Hiring K-Pop Stars as Global Brand Ambassadors

  Fans have recently a rise in K-pop stars representing luxury brands. From BTS to BLACKPINK, more and more idols are representing high-end fashion houses. Want to know why? This is what experts have to say.

  05.17.21 | 10:14PM EDT

• BLACKPINK, BTS, and More: Korean Media Outlet Names the Idols Most Loved by Luxury Brands

  Here are K-pop idols most loved by luxury brands, according to South Korean news outlet Single List.

  05.07.21 | 9:39PM EDT

• BTS Jimin Is the King of Brand Power, Louis Vuitton Outfit Completely Sold Out

  Another outfit by Jimin gets sold out! Another outfit is added to BTS Jimin's never-ending list of outfits that got completely sold out! On April 23, luxury brand Louis Vuitton announced that they had selected BTS as the new global ambassador for the brand.

  04.26.21 | 5:54AM EDT
• News

  BTS Appointed as Louis Vuitton's Global Ambassador

  BTS is the new ambassador for Louis Vuitton! BTS is the new global ambassador for Louis Vuitton! On April 23, Louis Vuitton announced that global superstars BTS were selected to be their new global ambassadors.

  04.23.21 | 1:31AM EDT
• News

  6 K-Pop Idols With Classical Dance Backgrounds

  Here are some idols that might not have known that have backgrounds in classical dance. (Photo : SME/JYPE) An essential component of the complete K-Pop experience is dance.

  09.15.20 | 6:05AM EDT

• EXO’s Sehun Wowed International Fashion Moguls At Paris Fashion Week

  Vogue named Sehun as Louis Vuitton's Best Dressed Man for his dashing look at LV Fashion Show during Paris Fashion Week 2017, March 7.

  03.08.17 | 4:07AM EST

• Girls' Generation's Yoona And EXO's Kai Exude Charisma For Louis Vuitton-UNICEF Campaign Spread In ELLE Magazine

  Kai and Yoona grace the front page of ELLE magazine's February issue as part of the Make a Promise campaign.

  01.15.16 | 11:17AM EST