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• This Fashion Trend Made Idols Stand Out Among The Rest

  This Fashion Trend Made Idols Stand Out Among The Rest Fashion is always changing. The never ending process of keeping up with the trends isn't easy, but recently these idols have been trendsetters with their use of their dark makeup - specifically their black lipstick! Check out these idols who pulled off this goth-chic look flawlessly.

  07.13.17 | 11:32AM EDT

• Exploring K-Fashion & Beauty With Leez Department Store in New York

  Exploring K-Fashion & Beauty With Leez Department Store in New York New York City is known for being a fashion capital in America. So, it is no surprise that you could find some exclusive fashion in the streets of New York! While many other department stores may carry various Korean brands, there is only one store that understands the insides and outs of what K-Pop fans want and that store is Leez! Leez celebrated their official grand opening on June 27th and offers lots of exclusive deals and taste of high-quality and creative fashion.

  07.10.17 | 4:54PM EDT

• TWICE’s Tzuyu Proves Confidence Is The Key To Being Attractive: The Idol Is Praised For Going Against K-Pop Beauty Standard

  Netizens noticed Tzuyu now looks chubbier. However, the TWICE maknae seems to be more confident now than ever.

  05.02.17 | 9:29AM EDT

• How Taeyeon Maintains Her Natural Beauty Over The Years Is Priceless: Girls’ Generation Leader Still Looks Sexy Without Showing Some Skin

  Taeyeon just shared the secrets behind her eternal gorgeous look. Obviously, diet is one of the secrets.

  04.21.17 | 5:29AM EDT

• Park So Dam, Kim Go Eun, Han Ye Ri Among K-Actresses With Natural Beauty

  These actresses have set a whole new level of Korean beauty standard with their natural beauty. Beauty trends change over time. Nowadays, Korean beauty standard has emerged to be the next level of goals.

  03.13.17 | 12:26PM EDT

• Sandara Park Shows Different Beauty Looks On Instagram, G-Dragon To Guest On Get It Beauty?

  Former 2NE1 member Sandara Park shares different looks on Instagram and shines in each and every one. Fans hope newest Get It Beauty look can get rumored boyfriend G-Dragon to appear on the show.

  02.27.17 | 1:56PM EST

• Learn Beauty Essentials with Sarang at KVeauty

  Korean Beauty YouTuber, Sarang, will be teaching all you need to know about makeup at this year's KVeauty event , taking place on July 27.

  07.21.16 | 5:25PM EDT

• Best Korean Moisturizers For Dry Skin

  The cure to dry skin isn't just layering on tubs full of moisturizer -- it's using healthy and efficient moisturizers like these from leading Korean brands.

  05.22.16 | 10:51PM EDT

• Best Korean Moisturizers For Oily Skin

  Oily skin needs moisturizing, too! Here are some of the best moisturizers to come out of Korea. Listen, oily skinners: I know it feels counterproductive to moisturize your skin.

  05.10.16 | 5:39PM EDT

• Best Korean Beauty Products for Men

  Men may not have the same societal pressures to look young and glowing that women do, but their skin needs attention, too. Here are some of the best products to help keep mens skin healthy and protected.

  05.02.16 | 1:40AM EDT

• Kylie Jenner’s Customers Complain About Lip Kit Orders

  Kylie Jenner is still currently fire for her Lip Kits. Kylie Jenner is still currently fire for her Lip Kits. Apparently, her company has been sending out used or empty boxes of her lipsticks.

  04.30.16 | 10:17AM EDT

• Kylie Jenner And Blac Chyna May Have Joint Makeup Line Soon

  Kylie Jenner and Blac Chyna may continue to be BFFs as well as conquer the world of beauty and cosmetics together.

  04.29.16 | 8:48PM EDT

• Kendall And Kylie Jenner Announce Summer Collection With PacSun

  Kendall and Kylie Jenner have announced their summer collection with PacSun. Kendall and Kylie Jenner have announced their summer collection with PacSun.

  04.29.16 | 8:46PM EDT

• Best Korean Essences

  The essence is a little misunderstood in the Western beauty world. Need a refresh? Check out these stellar essences for every skin type.

  04.24.16 | 11:05AM EDT

• Kylie Jenner Slammed For ‘Unclean’ Lip Kit Factory

  Kylie Jenner's employees have described the "Keeping Up with the Kardashians" star's factory as a "sweatshop."

  04.14.16 | 10:48AM EDT

• Kylie Jenner Talks About Her Lip Kits And Its Future

  Kylie Jenner shared why she decided to create her Lip Kit line and what the future holds for her brand.

  04.13.16 | 11:47PM EDT

• Best Korean Toners To Check Out

  Toners play an important role in the Korean skincare routine -- one that not a lot of Western beauty addicts understand. Figure out how toners can improve your skin here.

  04.09.16 | 10:00PM EDT

• Breaking Down K-Beauty: Mediheal's Mask Sheets, miss A's Fei's Favorites

  Get the scoop on these up-and-coming masks that are a favorite of Fei. It's not so unusual to see a K-pop star getting moisturized and reinvigorated behind a mask sheet, and it seems as though miss A's Fei believes she's got the best option for you.

  03.24.16 | 11:25PM EDT

• Best Korean Eyeshadows To Try Out

  It's time for a Korean makeup revolution, both on the global makeup shelves and on your eyelids.

  03.21.16 | 11:15PM EDT

• Beauty How-To: Making Homemade Cocoa Lip Balm Like Rainbow's Kim Jae Kyung

  Kim Jae Kyung surprised her co-workers with delectable homemade lip balm, and it's shockingly easy for you to do the same thing.

  03.19.16 | 1:43AM EDT